Patient explainer reels
Scripted, shot and cut for a consultant’s peer and patient audience, in the doctor’s own words.
AWhy us
Most agencies have never read a medical council rule.
That is a problem, because the risk of a badly written clinic page does not sit with the agency. It sits with the doctor whose registration number is on it.
A doctor signs off the medicine
Clinical copy, patient education, condition pages and video scripts are reviewed by a practising consultant before publishing. Not by a copywriter with a search engine.
We write inside the code
No testimonials carrying treatment claims, no before and after imagery, no "best in city" superlatives, no promised outcomes. We build presence that does not need defending later.
We run this on ourselves first
Every system we sell is running live on our own group's clinic, diagnostics and foundation before it is offered to a client.
BThe work
This page is the portfolio. Here is the rest of it.
Six of the sixteen live sites we have built, shown as real screenshots rather than mockups. Twelve run inside our own healthcare group, which is where we test what we sell, three are client work, and one is an artist's portfolio. Every project has a case study saying what the brief was and what we built.
Client work · dental laboratoryNexDent ProstheticsBrand, website and case tracking software, built from nothing in a week.
Practice site · psychiatristDr. Abdullah KamlurA practice site taken over from another agency and rebuilt on our own stack.
Practice site · multi specialty clinicCaspian HealthcareConsultants, fees on the page, online booking, a page for every doctor.
Service line · obesity careObesity care sectionA 27 page service line written to stay inside the medical council code.
Diagnostics · laboratoryCaspian Diagnostic CentreA lab website that sells tests, not just lists them.
Clinic software · course sitePhysician course siteA twelve module certificate course run end to end from one site.See all sixteen, with a case study each →
Review and message replies
Google review responses, Instagram DM and comment replies, all answered in the practice’s own voice.
A year of scheduled posts
Long running LinkedIn and Instagram calendars for a consultant’s peer audience, planned and published.
Practice print
Prescription pads, letterheads, referral slips and visiting cards, designed, printed and delivered.
An automated news site
A specialty news site that updates itself daily, built as an authority asset rather than an advertisement.
A patient book series
Plain language books for patients on diabetes, obesity and type 1, written with the doctor, designed, and published on Kindle under our own imprint.
See a title on Amazon →CWhat we sell
Doctor websites, software and print, with the price on the page.
We are four people, so we do not offer forty services. Most doctors need one of the three below. Take Starter Site if you only need to exist online and be found on Maps. Take Practice Site if you have several services and more than one doctor to show. Either way, the Care Plan keeps it running.
Starter Site
For a doctor who needs to exist online and be found on Maps. One clinic, one or two services, nothing complicated.
- Five to seven pages, written for patients
- Enquiry form and WhatsApp, going to a real inbox
- Google Business Profile set up and verified
- Structured data, sitemap and Search Console
- Live in about a week
Practice Site
For an established clinic with several services and more than one doctor to show. The site a patient lands on after they have been given your name.
- Ten to fourteen pages, one per service and per doctor
- Identity refresh, or built from scratch if you have none
- Appointment booking, WhatsApp enquiry and subscriber capture
- Accessibility and contrast pass on every page
- Starter print set, one leaflet and a card design
- Live in one to two weeks
Care Plan
What keeps it running after it goes live. Every build we hand over has one attached, sized to what we built.
- Hosting, domain, backups and uptime monitoring
- Security updates and database support
- A bank of changes every month, one to three hours
- Content edits and a monthly traffic note
- Billed quarterly, in advance
How you pay. Half to start, half at launch, plus GST where it applies. The Care Plan is billed quarterly, in advance. The written scope lists every rupee before any work begins.
See your homepage before you pay a rupee.
Fill in our fifteen minute brief. Within two working days we send you a draft of your own homepage, with your name, your services and your timings, on a private preview link. Like it, and we send a fixed quote. Do not, and you owe us nothing.
Bigger builds and add-ons Clinic Software, Connected Platform, Service Line Launch, Presence Retainer and Practice Print
Take Clinic Software when a website is not the answer, because something has to be stored, worked on by your staff every day, and sent out again. Take Connected Platform when two or more of those systems have to talk to each other. The rest are for doctors who already have a site.
Clinic Software
When a website is not the answer. Choose this when something has to be stored, worked on by your staff every day, and sent out again.
- Everything in Practice Site
- One working system with its own database: case tracking, RSVPs, applications, a records or enquiry desk
- A passcode protected screen your staff run the day on
- Row level security, protected access and daily backups
- One printable or sendable output, a PDF, a card or a WhatsApp handoff
Connected Platform
For a laboratory, a multi site group, a society or a conference. Two or more systems that feed each other, so nothing is retyped between them.
- Everything in Clinic Software, with two or more connected systems
- Email sent from your own domain, not a third party address
- Documents, cards or certificates generated automatically
- Separate screens for the public, for your staff and for you
- This is what NexDent Prosthetics runs on
Service Line Launch
For the one procedure or programme you want known for. A focused page plus the content to drive it.
- One dedicated landing page
- Eight to ten written pieces
- Four edited reels from your own footage
- Enquiry capture and follow up flow
- Three weeks
Presence Retainer
Your practice stays visible without you writing a single caption. We hold a maximum of six of these at a time.
- Twelve posts and four reels a month
- Google review replies, in your voice
- Instagram and WhatsApp enquiry auto replies
- One honest monthly report
- Rolling, one month notice
Practice Print
The paper your practice runs on. Designed by us, printed by our press partner, delivered to your clinic. Your qualifications and council registration set out correctly, and no pharma branding on your pad.
- Prescription pads, A5 or A4
- Letterheads and referral slips
- Visiting cards for every doctor
- Signature stamps, rubber or self inking
- Appointment and follow up cards
- Reorders inside five working days
DHow it runs
Four steps, and you are only needed for two of them.
Audit
Ten questions, three minutes. You get a visibility score and the single gap worth closing first, whether or not you hire us.
Scope
A written scope with a fixed price, a delivery date and exactly what we need from you. You approve it before anything starts.
Build
We build, write, shoot and edit. One review point in the middle, one at the end. We do not send you drafts every day.
Hand over
You own the domain, the hosting, the accounts and the files. We hold them for you while we run the site, and hand them over within three working days of you asking, at no charge.
EOur limits
What we will not do for you.
A four person studio that claims everything is telling you something. Here is our line, in writing, before you ask.
- We do not run your paid ad budgets
- We do not buy followers, likes or reviews
- We do not do PR or media placement
- We do not handle patient calls or lead chasing
- We do not guarantee search rankings, ever
- We do not write claims a medical council would question
Some of these we simply do not do well enough yet to charge for. Buying reviews, promising rankings and writing doubtful claims we will not do at any price, because the consequence lands on your registration and not on our invoice.
FThe four
Who you will actually be working with.
No account managers, no layers. You talk to the people doing the work.
Dr. Khizer Hussain JunaidyDirection and medical review
Diabetologist and Bariatric Physician, MD Pharmacology. Runs a working practice, and reviews every clinical claim we publish.
AmaanWeb and software
Builds and maintains every site and clinic tool we ship, and handles the handover so your team can run it after us.
SivaVideo and production
Turns raw clinic footage into reels and patient explainers that look like they came from a studio, because they did.
SandhyaContent and accounts
Plans, writes and publishes the calendar, and keeps replies to reviews and messages sounding like you.
GFix this week
Six things you can fix this week, without paying anyone.
None of these need us. Most take under an hour. We would rather you did them yourself and came to us for the part that actually needs a studio.
- 01Claim your Google Business Profile properly
Real OPD timings, the correct phone number, and a photograph of the entrance. Far more patients find you on Maps than on any website, and one wrong timing costs you a walk in.
- 02Reply to every Google review, including the unkind ones
Two lines, in your own voice, thanking them and never naming their condition. An unanswered one star review is louder than ten five stars.
- 03Put your consultation fee where a patient can see it
It is the question every caller asks your reception and nobody wants to ask you. Hiding it does not protect it. It only loses the patient who was already willing to come.
- 04Record the five answers you repeat every single day
Sixty seconds each, front camera, no script, no editing. You already give these answers twenty times a week. Recorded once, they keep working while you are in theatre.
- 05Set a WhatsApp business greeting
Address, OPD timings, and which reports to bring. It answers most of the calls your front desk is taking today, before they are made.
- 06Write the one sentence you want a referring doctor to say
Start it with “Send me the ones who” and finish it. Nobody can refer what they cannot describe in a single line.
If you have done all six and your practice is still invisible to the people who should be sending you patients, that is the problem worth paying to solve. That is the part we do.
HQuestions
What doctors ask us before they message.
How much does a doctor's website cost in India?
Our Starter Site is ₹45,000 and our Practice Site is ₹95,000, one time. A Starter Site is five to seven pages for one clinic. A Practice Site is ten to fourteen pages, with a page for each service and each doctor, plus online booking. Both include writing, design, build, Google Business Profile set up and foundation SEO. Hosting, domain, backups and monthly changes sit in the Care Plan, ₹3,000 to ₹10,000 a month. You pay half to start and half at launch, plus GST where it applies.
How long does it take to build a clinic website?
About a week for a Starter Site and one to two weeks for a Practice Site, from the day the scope is approved, if you can give us doctor photographs, qualifications and OPD timings in the first week. A Service Line Launch takes about three weeks. We have put sixteen sites live in the last two months, so the wait to start is short, and your start date is written into the scope.
Is it allowed for a doctor in India to have a website and post on social media?
Yes. A doctor may publish factual information about qualifications, services, timings, fees and patient education. What the medical council's code of ethics does not allow is solicitation: testimonials that carry treatment claims, before and after images, superlatives such as best or number one, and promised outcomes. We write inside those limits, and a practising doctor reviews every clinical claim before it goes live.
Do you work with doctors outside Hyderabad?
Yes. Everything except the print delivery runs on email and video calls, and our print partner ships across India. We are based in Hyderabad and take clients from anywhere in India.
Can I see my website before I pay?
Yes. Fill in our fifteen minute brief and within two working days we send you a draft of your own homepage, with your name, services and timings, on a private preview link. If you like it, we send a fixed quote. If you do not, you owe us nothing.
Who owns the website, domain and content?
You do. We register and look after the domain, hosting and accounts for you, so you never have to deal with DNS, SSL or renewals. They are yours: we transfer everything to you within three working days of you asking, at no charge.
Do you guarantee Google rankings or a number of patients?
No, and we would be cautious of anyone who does. We set the site up so that patients searching for your name, your specialty and your locality can find you, we set up your Google Business Profile properly, and we report honestly every month on what moved.
How do I start?
Send an enquiry through the form below, or take the three minute Practice Visibility Audit. Either way a person, not an autoresponder, replies by email within one working day.
IStart
Tell us about your practice.
Four fields, no call, no sales person. A person reads it and replies by email within one working day with a straight answer, sometimes "you do not need us". If you would rather be scored first, take the three minute audit.
Sent. Thank you.
Your enquiry is with us. One of us reads it properly and replies by email within one working day. If we are not the right studio for what you need, that is what the reply will say.