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For paediatricians · Websites

Websites for paediatricians, built for a worried parent's phone

A parent finds a paediatrician on a phone, often with a child on the other arm. If the page takes eighteen seconds to load, they go elsewhere. We rebuilt a paediatrician's site that did exactly that, and it now loads in about three and a half seconds. Here is what a child doctor's site needs, and what we will not put on it.

What a patient is checking on a paediatrician’s site

  1. Whether you see newborns, and whether you are the right doctor for this fever, rash or cough
  2. Your timings today, and whether there is a wait
  3. Vaccination: what is due, and whether you give it at the clinic
  4. Whether this needs a clinic visit or a hospital emergency department right now

Answer those on the first screen and the site has done its job. Everything else is supporting detail.

What we build into a paediatrician’s site

  • Speed first: photographs compressed, nothing heavy, a page that works on a weak connection
  • Red flag panels that send a genuine emergency to a hospital with a children's emergency department, if your clinic does not run one
  • A parent's corner of plain English guides: newborn care, feeding, immunisation, milestones, common illness
  • An enquiry form that actually stores what a parent writes, with an inbox you open yourself
  • Vaccination days and well-baby visits explained, with booking
  • No photographs of patients' children without written consent from a parent, and never in a way that names the child

The rules that bite in your speciality

Do not blur what the clinic can handle.

If you run no emergency or children's ward, the site should say so and point to one. A page that implies round-the-clock emergency care when there is none is a misleading claim, and a dangerous one.

Children's photographs need a parent's written consent.

Treat every child's image as patient information. Real stock photographs, labelled as illustrative and never presented as a patient, are safer for the website.

Teach, do not promise.

Guides on fever, feeding and milestones are welcome patient education under the NMC's guidelines of 6 October 2026. Promising that a treatment will work, or offering free or discounted procedures to draw parents in, is not. Source ↗

Every page we build shows each doctor’s name, qualifications and registration number, as the NMC’s guidelines of 6 October 2026 require. Every clinical line is reviewed by a practising consultant and approved by you before it goes live. And we are paid a fixed fee, never per lead or per patient, which those guidelines also forbid. Read our free guide to marketing a practice inside the code.

Built for paediatricians, and live

Open any of these on your phone, then read the case study for the brief and what we built.

Homepage of the Dr. Amreen sitePractice site ยท paediatricianDr. AmreenFrom 20.5 MB and eighteen seconds to 171 KB and about three and a half.

Tools that fit this practice

Report ReaderLab values read from a PDF or photo on the patient's own phone. Instruction SheetsPrintable preparation and after-care sheets, also on WhatsApp.

What it costs

Starter Site

Five to seven pages for one clinic, Google Business Profile set up and verified. Live in about a week.

₹45,000One time
See what is included ↗

Practice Site

Ten to fourteen pages, a page per service and per doctor, booking, a starter print set. One to two weeks.

₹95,000One time
See what is included ↗

Visibility Plan

After launch: your Google profile, local search, and what Google’s AI answers and ChatGPT say about you, every month.

₹12,000 to ₹20,000Per month
See what is included ↗

Half to start, half at launch, plus GST where it applies. Hosting and monthly changes sit in the Care Plan, ₹3,000 to ₹10,000 a month.

Questions paediatricians ask us

Why does page speed matter so much for a paediatrician?

Because parents search on phones, in a hurry, often at night. The paediatrician site we rebuilt went from 20.5 MB and about eighteen seconds to 171 KB and about three and a half seconds. A parent who waits that long is still on your page.

Can we put a growth chart or calculator on the site?

Yes. We build calculators that read a child's numbers on the parent's own phone, without uploading anything, using published WHO references with the source printed on the page.

Should the site show photographs of children we have treated?

Only with a parent's documented consent, and even then we prefer not to. Illustrative stock photographs, labelled as such, do the job without putting any child's privacy at risk.

Can the site take vaccination appointments?

Yes. Booking can go to your existing system or to a simple inbox your front desk opens, with a reminder of what to bring.

Other specialities

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See your homepage before you pay a rupee.

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